The hidden drop-off in women in tech
Women are leaving right when their companies need them most. Mid-career is where the breakdown happens.
What companies are actually losing
This isn’t early attrition. This is experienced, high-performing talent walking out the door. Women leave when they: don’t see a clear path forward—aren’t recognized for their contributions—struggle to translate performance into influence and advancement.
The cost of waiting
When mid-career women leave, companies lose: Institutional knowledge, leadership potential, and diversity in decision-making at the highest levels. McKinsey reports companies with the highest board—gender diversity are 27% more likely to financially outperform those with the lowest.
You Are Investing In Talent And Still Losing It
High performance women are leaving before they reach leadership.
Promotions stall despite strong performance.
Confidence, visibility and influence gaps go unaddressed.
Managers do not have the tools to build identity and not just skills.
It is not a pipeline issue, it is an identity-gap.
Most programs focus on: communication, leadership, technical growth. But performance does not translate into advancement without identity alignment.
Women do not just need to learn more.
They need to become who they say they are – inside your organization.
Attrition is not a "people issue". It is a revenue risk.
Depending on the level in the organization, replacing employees costs 50%-200% of their salaries according to the US Society of Human Resources, SHRM.
I AM WHO I SAY I AM™ Online Identity Mastery Experience
We build identity-driven women leaders through a structured, outcome-based experience that transforms how women show-up, contribute and advance.
Built to integrate
The I AM WHO I SAY I AM Identity Mastery Framework is designed to plug into existing L&D, talent, and people operations systems—turning identity into a measurable driver of performance, retention, and leadership growth.
Build leaders internally
By aligning identity with opportunity, the experience increases engagement, improves retention of top talent, and expands your bench of ready-now leaders.
Become the leader your company needs you to be
Start by owning the value you already bring. The most impactful leaders in tech are not the loudest in the room. They are the ones who lead with clarity, confidence, strategic thinking and conviction in their identity. Start now.
What Women Are Saying
★★★★★
Instead of teaching you “how to succeed in tech,” it teaches you to embody the person who creates success on her own terms.
Priyanka Thakur
★★★★★
Women in technology face multifaceted challenges limited sponsorship, visibility gaps and impostor syndrome.. I AM WHO I SAY I AM drives internal transformation.
Ifeoluwa Johnson
★★★★★
The I AM WHO I SAY I AM program… goes beyond skills training to nurture confidence, self awareness, and a sense of belonging, which are critical for career success.”
Blessing Iyare
Elizabeth Ohiokhie
Before I AM WHO I SAY I AM I was getting passed over for promotions. After the course I asked for and I received a stretch assignment. I earned a promotion and believe in my capability to keep advancing with the company.
Priyanka Thakur
It is not just another leadership course, it addresses the internal narrative, reprogramming limiting beliefs. Instead of teaching you “how to succeed in tech” it teaches you to embody the person who creates success on her own terms.
Melissa Walters Corfield
Before I AM WHO I AY I AM I was looking for external validation. After the course I know who I AM and I AM moving forward boldly and confidently as an entrepreneur.
Blessing Iyare
The I AM WHO I SAY I AM program stands out because it integrates personal identity building with professional development. It goes beyond skills training to nurture confidence, self awareness, and a sense of belonging, which are critical for career success (and retention).
I was having marginal success with job interviews. After practicing my “I AM Who I Say I AM” self-confidence exercises, I found myself consistently advancing to the next round. Within two weeks I received two offers from major firms and accepted a dream role that I directly attribute to my “I AM Who I Say I AM” training!
Mischa Martineau’s I AM Who I Say I AM, was a perfect sequence to the WITI OC event ”Strategies to Re-Launch/Launch your Career” in tech. She showed how to practice techniques to articulate your unique value…what it takes to be recognized, and how to unlock opportunities for your career and step into the realization of the new you!
I want to express my gratitude and amazement for the program. I respect (Mischa’s) dedication and loved your willingness to share your story. (The) modules resonated with me…consistently investing in myself and creating value for the organization…emotional agility which is crucial…especially in a diverse team where everyone has a different cultural background and speaks different levels of English.
The integration of daily discipline, storytelling, and neuroscience is rare and powerful. Emotional safety and authenticity (are) prioritized which is a contrast to conventional, performative “personal development” formats.
AI Power, not Pressure
Priyanka Thakur is the author of Not Your Bro’s Guide to AI. In this blog post learn how to claim your voice, visibility and power in the age of AI. Read more.
Hiring Women in Tech is Strategic
When women and men are treated equally in all respects, merit is the differentiator. Learn more.
When Mission Critical is Destroyed by Self-Critical
Self-criticism when unchecked becomes tyrannical. It doesn’t improve performance – it cuts it off. At its most extreme is kills the mission. It is the tube without the test. Read more.
Networking Platforms
There are more than 134 organizations and chapters for women in tech. Explore a selection of them here.
Company Growth
Learn our genesis and how our vision and core values are lighting the way. Learn more.
Early Access Initiative
We are taking applications for a fully sponsored Early Access Initiative in Nigeria. Two certified women mentors will guide four participants through the I AM WHO I SAY I AM online self-leadership course driving measurable results. Contact Us below or here.
Network Partner Event
IAMWHOISAYIAM.Global is a proud partner in the largest virtual conference for women in tech. Our online course is aligned with this year’s Career Growth Summit.
Google Women Techmakers
Mischa Martineau participated in the EmpowerHer mentor program partnered with Google Women Techmakers.
Product Innovation Advisory
The I AM WHO I SAY I AM courses are evolving under the guidance of our exceptional subject matter experts. Learn More.
Become A Community Partner
IAMWHOISAYIAM.Global proudly partners with outstanding networks and tech course providers. Contact us to discover how we can collaborate on building the women in tech ecosystem.
Identity Before Strategy
Learn how we help women build identity and activate career growth strategies. Start now.
Girls Building Identity
The I AM WHO I SAY I AM program has empowered girls in national youth organizations including local chapters of Girls Inc and The Boys & Girls Club of America. Learn More.
Mischa Martineau, Founder, CEO
“The most powerful system for success is one’s belief system.” Read Mischa’s story overcoming addiction, mental illness and homelessness.
Scholarship Program
We offer partner-sponsored scholarships, some tailored for specific audiences. Please contact us for more information. Together, let’s advance women in tech!
Regaining Your Composure
It is not about pushing harder, it is about coming home to yourself. See the whole story.
Mental Health For Teens
Help your teens to build identity, self-esteem and resilience. The I AM WHO I SAY I AM workbook offer a lifetime of empowerment. Learn more.